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Sunsilk

Sunsilk City isn't just a game; it's a phenomenon. 

Teaming up with Unilever and Sunsilk, we embarked on a mission to revolutionize the hair care industry in the virtual world of Roblox. Say hello to Sunsilk City and its newest feature: Sunsilk Hair Care Lab Tycoon!

24 minute

average play time

12 million+ visits

in just 2 months of launch

89% upvote ratio

showcasing immense player satisfaction

1.3 million

hair labs built and managed by players

In Sunsilk City, aspiring entrepreneurs and hair enthusiasts unite! This upgrade isn't just about hair care – it's about building an empire. We launched an engaging and interactive experience where players can master their business skills, create custom hairstyles, and lead their own Sunsilk Hair Lab.

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